21.05.12
The World’s Top-Selling Brands
It’s the Luxury malts that the Whisky giants would let you believe are what they are all about.
In reality, it’s the blends that rule the roost. Would YOU have been able to guess the Top 5 in the World? It’s also interesting to note that only one of these brands is based in Scotland.
These are 2010 figures and a ‘case’ contains 9 litres of whisky.
| 1. Johnnie Walker | Diageo London, UK | 15.90 million |
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| 2. Ballantine’s | Pernod Ricard, France | 6.18 million |
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| 3. Grant’s | Wm Grant & Sons, Scotland | 5.9 million |
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| 4. J & B Rare | Diageo London, UK | 4.9 million |
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| 5. Chivas Regal | Pernod Ricard, France | 4.5 million |
One correction: J&B is Diageo’ s and Grant’s is Wm Grant’s. Excellent website. Keep the good work! Greetings from Venezuela
We’ve corrected this, thanks!